Buying Guide
Catalog upload file types guide
By Cusket Editorial · Published · Updated
How suppliers should choose which file type to send first when opening a catalog intake conversation.
# Catalog upload file types guide
Catalog intake works best when the supplier sends the right source file for the job. Different file types are useful for different reasons. A PDF may explain product families well. Excel may preserve structured rows. A ZIP folder may carry the best images. A website URL may show the current public catalog.
Choose the source that makes the product facts easiest to understand.
PDF catalogs are useful for product families, visual layout, brochures, and sales context. They are less useful when tables are scanned or images are too compressed. If possible, send original images alongside the PDF.
Excel or CSV
Spreadsheets are strong for SKUs, variants, price status, MOQ, lead time, and active product flags. Clean column names matter. Remove or label private prices before sending.
ZIP folders
ZIP files work well for image folders, drawings, certificates, and multiple source files. Use simple folder names and include a short note explaining the contents.
Website URLs
Website URLs are useful when the supplier's public product pages are current. Send product category pages or specific product URLs instead of only the homepage.
Text or Word notes
Notes are helpful when files do not explain buyer context. Use them to mark priority products, private fields, discontinued items, or inquiry-only products.
Continue with Cusket:
- Send the clearest file first.
- Attach supporting images or notes where needed.
- Keep private commercial fields clearly marked.